Author: Web Courseworks

Tips for Marketing (Online Courses) To Your Association Members  

marketing online courses to members

Associations and nonprofits share a marketing dilemma unlike traditional for-profit businesses. The target market and demographics for a business are centered around prospective clients and existing clients. Nonprofits and associations have a limited target audience, which consists of existing members, sponsors and exhibitors. Planning and effective execution of marketing concepts for services, such as online […]

ASAE TECH Preview- December 15 and 16th

The association of association executives, ASAE, (American Society of Association Executives) holds a technology conference each year in December. I have attended about half of the total conferences held and I am excited that this year is its 10th anniversary. The conference attracts strong attendance and some 150 exhibitors. Most importantly it features over 42 educational […]

How badges can benefit members and promote member engagement within your professional association

This week, Managing eLearning features a guest post by Lauren Gray of Web Courseworks What is EDUCAUSE? EDUCAUSE is a non-profit association for IT professionals working in higher education, and strives to help those who lead, manage, and use information technology to shape strategic decisions at every level. Mission: to advance higher education through the […]

The Extended LMS – The John Leh Report

John Leh runs a firm called Talented Learning and he is quite the talented guy when it comes to speaking about Extended Enterprise LMS. Talented Learning is a news, research and consulting organization dedicated to the advancement of all aspects of extended enterprise learning technology solutions. His weekly blog and webinar publishes best practices, vendor reviews, education […]

xAPI Gaining Traction: An interview with Megan Torrance

Megan Torrance, of TorranceLearning, had a strong presence on the exhibit floor and various sessions this year at DevLearn 2015. This interview was conducted to give readers a sense of what DevLearn was like from Megan’s perspective. You can also take a look at Dr. Aleckson and Dr. Hicken’s general take on DevLearn here. Megan […]