Tag: content marketing

Kickstart a Video Campaign with this Simple Process

I know you’ve heard it, “Video is the next big thing” and “Video converts”… Marketers hear this all day long, and it’s true. Videos are a great way to reach your audience and resonate on a personal level. In our current world, we are so removed from actual interactions day-to-day. However, video allows for a personal experience […]

Content Marketing for your Association isn’t as Scary as you Think

As a marketer, it’s hard to ignore the content marketing buzz. How do you know if you’re executing content marketing correctly? Do you need to have a budget for content marketing? How much time should you put into it? How can you measure the ROI? There are a lot of questions to think about when […]